This option is crucial whereby we will have a complete analysis of where most customer comes from. By having that, we can filter at chatfuel level people we want to sync to FB audience.

I can populate all audiences who made a purchase, but I want them to be populated by specific regions to ensure the FB ads maximize the target potential and minimize the ads' cost.

On the other hand, easy for us to have a complete analysis by gender and region from where the most buyer came.